The Challenge

Our client is an online university with a large international presence and considerable monthly enrollment goals. The client initiative was to increase the daily budget exponentially while lowering the cost per acquisition to a previously unseen level.

The Strategy

• The initial campaign was reviewed for benchmark performance
• Content network optimization was necessary for maximum scalability
• New landing pages and onsite changes were implemented for quality score improvement

The Results

• After 30 days the conversion rate increased 340%
• After 6 months the conversion rate increased over 1000%
• The total number of leads generated monthly increased 220%

Note: Actual case studies from recent client engagements. Client confidentiality is protected.

Learn more about Search Marketing

• Case studies

Free 10 Page Competitive Report

First Name:

Last Name:

Email:

Company:

Phone:

Your URL:

Your Keywords:

Type of Service:

PPC SEO PPC

Comments:

Related FAQ